Peter Crosby

We interrupt our regularly scheduled blog to bring you a better one.

blogcastIf you’re reading this blog today, you’re just wasting your time. Why? Because today is the first day of TIBCO NOW, our User Conference formerly known as TUCON. That’s why we shuttered this blog and cabbed it over to the SF Marriott Marquis where all the really interesting stuff is happening. Luckily for you, we’re live-blogging the whole thing: Every keynote, every session, and every break-out. In fact, there will be so many—wait, why are you still even reading this…?

Read the “TIBCO NOW” live blogs — um, well…now » (continued…)

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Peter Crosby

Is your ESN walking dead? Here are 5 ways to reanimate it.

Zombie Nothing is more horrifying than setting up an Enterprise Social Network only to later find that it’s deathly quiet and only populated by lurking zombies, default avatars, and digital tumbleweeds. Like spooky graveyards in horror movies, ESNs are places people tend to avoid unless they see other humans there, too (preferably, live humans). So if you want to make sure your Enterprise Social Network discussions stay alive and active, you need to exorcise the demons of dullness and complacency.

Thankfully, it doesn’t require getting a priest or whittling down any wooden stakes. No, to prevent your ESN from experiencing this kind of slow, inexorable death, we’ve stitched together five ideas for jolting some life back into your company’s digital discourse. (continued…)

Peter Crosby

Democracy: It’s not just for government anymore.

Parthenon on the Acropolis in Athens, GreeceIf history is any guide, voter turnout for America’s upcoming mid-term elections will be disappointingly low. Whatever the reason — people don’t know there’s an election, they’re disenfranchised, or just too busy to vote — it’s still not an indictment of democracy as a whole.

Despite a few problems, democracy is still the best system we have for making important decisions that affect a lot of people. But does democracy have any practical place in the business world? Does it have any real-world applications for large enterprises? Or is democracy antithetical in this world of autocratic, top-down corporate decision-making?

Let’s vote on that to find out. (continued…)

Peter Crosby

What your employees aren’t telling you could be hurting your business.

man with zipped mouthEvery smart business relies on the open, free exchange of business-critical communication throughout the organization — from their front-line workers to their top-floor management and everyone in between. It’s important that information like customer complaints and insights or employee problems and solutions, ‘bubble up’ to decision-makers who can course-correct and make adjustments to the business.

Without the tips and observations of employees at all levels, the company’s decision-makers are deciding things without an accurate view of the landscape. And in a modern business climate where tiny errors can have outsized consequences, this lack of insights and information is exposing you (and your shareholders) to an untold number of potentially unpleasant surprises. (continued…)


How tibbr helps people collaborate around files. [Use-Case Video]

howtotuesday2Here’s the latest installment in our series, “How-To” Tuesday, where we’re once again using the medium of ‘moving pictures’ to visually demonstrate what tibbr is, why your company needs an Enterprise Social Networking platform, and more specifically, how tibbr can address certain needs and concerns of specific departments in your organization.

However, unlike our previous How-To Tuesday posts, which were more narrowly focused on specific use-cases for specific departments, today’s issue broadly affects and impacts pretty much every department in pretty much every organization.

That issue is collaborating around files. Every organization has to deal with files whether they’re ppts, docs, pdfs, jpgs, or animated gifs. (continued…)

Peter Crosby

How to bolster your sales team without hiring more people.

Sales Team“Selling is a team sport” — it’s a time-honored cliché that almost all salespeople have used at one time or another. But, when you seriously look at your own sales organization, can you honestly say that it’s genuinely selling as a team? Or, is it more likely that you’re selling the way you always have?

You know, the way where the rep on the opportunity, the SC aligned with it, and perhaps the front-line manager are the only ones involved in the account. Or the way where you only get real insights into an opportunity during monthly forecast updates, or when the occasional deal requires support from the VP of Sales or other top-level executive. (continued…)


How tibbr makes collaborating on Sales proposals simpler. [Use-Case Video #02]

howtotuesday2If you want to know what tibbr is, how it works, and how your company could benefit from an Enterprise Social Networking platform, then we have just the thing for you: Use-case videos! That’s right, these short, to-the-point videos are intended to show you how tibbr works instead of telling you. With these case-specific videos, you won’t have to read through our whole website, or even sign-up for a free demo (though we’d highly recommend both). We get that you’re a busy person and that one-format doesn’t fit all — that’s why we created “How-To Tuesday” video series. (continued…)

Peter Crosby

Why Marketing people should look into tibbr while attending TIBCO NOW.

TIBCONOW If someone in your company’s Marketing department is going to TIBCO NOW to learn about our new TIBCO Engage™ platform — and, frankly, they should be — you might want to recommend that they stop by one of the tibbr pods, too.

Understandably, it might be difficult to convince them, after all, why would someone whose job title includes the word “Marketing” care about social communities? “Hey, that’s not Marketing!” they may insist. Still, it would definitely be worth their time for a couple of very good reasons — reasons Marketing types in particular should be able to appreciate.

Marketing isn’t easy or cheap.

Peter Crosby

Need another reason to attend TIBCO NOW? (Well, here it is, anyway.)

TIBCONOWYou probably already have a lot of good reasons to attend our TIBCO NOW conference (formerly named “TUCON” for TIBCO Users Conference) — a lot of legitimate, business reasons to attend our technology conference that you can very easily justify to your Finance Department (though, frankly, it should be enough reason just to hear industry luminaries like Malcom Gladwell, Marc Andreessen, and Aaron Levie give their insights on the future of business and technology).

But on the off chance that your Finance folks are serious sticklers and need one more solid reason to tip the scales in your favor, run this excellent argument past them. (continued…)

Peter Crosby

Why employee inclusion may matter more than employee performance.

Inclusion is important

Most CEOs and managers like to think of their organization as an “inclusive” family of friendly, welcoming folks who smile all the time, hold hands, whistle happily, and work together like a well-oiled machine.

However, this overly optimistic delusion is usually pretty far from the truth in most large organizations. In the real world, large organizations typically splinter into smaller, competitive sub-groups that have functional or departmental commonalities. These smaller groups then work at odds with each other, purposely excluding others who aren’t exactly like them. — that is to say, large organizations inevitably devolve into High School cliques.

You remember cliques, right? (continued…)