tibbr®

  • Login
  • Contact
Try It Now
  • What's tibbr?
  • Platform
  • Customers
  • News
  • Resources
  • Blog

The Rise of the Humans

Posted by Emilie Doolittle on November 8th, 2012 at 10:39 am

9716 Views
 . 
17 comments

In the past decade we’ve seen technology evolve to be more personable, more natural and in essence, more human. Computers have transformed from bricks to hand-held mobile devices. Software has shifted from native programs to cloud-based apps. User interfaces have evolved from static pages to include social streams, extending the boundaries of our thoughts, knowledge and communication.

We’re starting to see this transformation in our work lives as well. Employees are no longer chained to their desks and computers, but can work from their mobile devices. They can approve purchase orders, find new slide decks and relevant conversations, without logging into yet another website or application.

Quentin Hardy wrote an excellent op-ed piece about this called “Business Social Media: Rise of the Machines.” It’s about how much of our workday is spent accessing information stored in machines, but  enterprise social technology is bringing it out in a way that we can interact with it more easily.

But, it’s more than that. It’s about making machines essentially behind the scenes and the human interface more prominent. The real emphasis shouldn’t be on the word “machine.” It should be on the word social, because at the end of the day, it’s not business or technology that matters; it’s people.

That’s the whole reason technology is evolving, to make it easier for human beings to use. It’s becoming closer to our reality, closer to the way we talk, touch, communicate—all of our natural senses. And at the same time, technology is becoming more insensate with fewer wires, keys, codes, buttons, and dial tones. While still in its infancy, we’re starting to see cars that drive themselves, augmented reality glasses and gesture interfaces (Nintendo wii). Perhaps the next step in enterprise social technology will go even further, transcending the human-computer interaction, to an “interface that essentially has no interface.” But, this is digressing from the point.

Many years of innovation are converging on a constant theme: social—of or relating to society. The theme reveals itself in marketing as “user choice”, “personalization” and “empowerment.” It shows up in the technology through “natural human interfaces” and “mobility; and it is reinforced through software, with “social” being the latest permutation of the promise.

The fact that “social” is becoming prominent in our personal lives and our work lives is not a reflection on the evolution of technology. It’s a reflection on society, a glimpse of people, business and technology evolving to a more ideal state. Whether it’s sharing ideas, critiquing, asking questions—either in person or through enterprise social technology—organizations, people cannot progress without social.

In a world where muscle power has been replaced by machines and computers are in some ways replacing our brainpower, we have to ask ourselves, how will this affect business and our future? Enterprise social is where the next inspiration, the next solution, the next hint at utopia will be shared.

filed under

business social media, enterprise social, Social Business, social media, social technology

related posts

related resources

When Collaboration Meets Community: How Enterprise Social Networking is Transforming Business

download

17 comments

Logging In...

Profile cancel

Sign in with Twitter Sign in with Facebook
or

Not published

  • 17 Replies
  • 0 Comments
  • 16 Tweets
  • 0 Facebook
  • 1 Pingback
Last reply was 3 months ago
  1. @tibbr
    View 6 months ago

    The Rise of the Humans: It’s not Business or Technology that Matters; It’s People. http://t.co/2fVT252i #socbiz #E20 #ESN

         0 likes   //   Like

      Reply
    • @Emijoa
      View 6 months ago

      Machines replace muscle power. Computers replace brainpower. How will this affect future business? http://t.co/TVRBS13v @jowyang #e20

           0 likes   //   Like

        Reply
      • @Emijoa
        View 6 months ago

        Many years of innovation are converging on a constant theme: social—of or relating to society http://t.co/4Ep61RqH @lilachbullock

             0 likes   //   Like

          Reply
        • @aldoceccarelli
          View 6 months ago

          RT @tibbr: At the end of the day, it’s not business or technology that matter; it’s people http://t.co/taxPzYi8 #socbiz #business #HR @rwang0

               0 likes   //   Like

            Reply
          • @KristenRitter
            View 6 months ago

            “@tibbr: At the end of the day, it’s not business or technology that matter; it’s people http://t.co/WFTmvSlL #socbiz #business #HR” @cmtybc

                 0 likes   //   Like

              Reply
            • @kathyherndon
              View 6 months ago

              RT @tibbr: At the end of the day, it’s not business or technology that matter; it’s people http://t.co/nUK41Yu1 #HRTech #HR

                   0 likes   //   Like

                Reply
              • @tibbr
                View 6 months ago

                At the end of the day, it’s not business or technology that matter; it’s people http://t.co/y103s7eP #socbiz #e20 #HR @amcafee

                     0 likes   //   Like

                  Reply
                • @JarradNorthover
                  View 6 months ago

                  RT @tibbr: The Rise of the Humans: It’s not Business or Technology that Matters; It’s People. http://t.co/yRHfNCNm @SocialMediaSean #socbiz

                       0 likes   //   Like

                    Reply
                  • @Emijoa
                    View 6 months ago

                    At the end of the day, it’s not technology or business that matters; it’s people. http://t.co/4Ep61RqH @marciamarcia @rrwang0 #socbiz

                         0 likes   //   Like

                      Reply
                    • @sabineByou
                      View 6 months ago

                      The Rise of the Humans http://t.co/No4HFKQN #digitalevolution #socbiz

                           0 likes   //   Like

                        Reply
                      • @pstasse
                        View 6 months ago

                        RT @Bloomdesk: It’s not business or technology that matters; it’s people. http://t.co/m7ylaou8 #socbiz #intranets #coworkingEU

                             0 likes   //   Like

                          DeskUnion retweeted this
                          Reply
                        • @tibbr
                          View 6 months ago

                          At the end of the day, it’s not business or technology that matter; it’s people http://t.co/kmTB7GeL #socbiz #business #HR

                               0 likes   //   Like

                            Reply
                          • @tibbr
                            View 6 months ago

                            The Rise of the Humans: It’s not Business or Technology that Matters; It’s People. http://t.co/yRHfNCNm @techguerila #socbiz

                                 0 likes   //   Like

                              tibbr retweeted this
                              Reply
                            • @MarshaKnight
                              View 6 months ago

                              The Rise of the Humans ~ It’s not Business or Technology that Matters; It’s People. http://t.co/wDsszEuC @techguerila & @tibbr #socbiz

                                   0 likes   //   Like

                                Reply
                              • Social business isn’t technology - social business is cultural change | BLOOM Social Business
                                View 3 months ago

                                [...] though (as Tibbr puts it) technology is becoming more human, there are still plenty of tasks social listening tools can’t do that human analysts and [...]

                                     0 likes   //   Like

                                  Reply

                                Subscribe to our newsletter!

                                About tibbr

                                tibbr is the first social computing platform specifically built for the workplace that allows the right information to find you.

                                Try it now

                                Topics

                                • Intranet
                                • Adoption
                                • Enterprise Social Networking
                                • Knowledge Management
                                • Unified Communications
                                • Ideas and Innovation
                                • Motivation and Morale
                                • Employee On-boarding
                                • Globally Distributed Teams
                                • Generation Y
                                • Integration
                                • Security
                                • Community Management

                                Categories

                                • Product News
                                • Events
                                • Interviews
                                • How-To
                                • Web-Roundups
                                • Customer Spotlight

                                Recent posts

                                • Slow Adopters Need Love Too
                                • How to Make Finance Less Overworked at Quarter End
                                • Is your social network built enterprise tough?
                                • How Yellow Pages Transforms Business with Enterprise Social
                                • How to Convince the C-Suite that They Need an Enterprise Social Network

                                related resource

                                • When Collaboration Meets Community: How Enterprise Social Networking is Transforming Business

                                More Info

                                • About
                                • Press Releases
                                • In the News
                                • Blog

                                What's Tibbr?

                                • What’s tibbr?
                                • Platform
                                • Customers
                                • Resources
                                • Try tibbr

                                Contact Us

                                • Email us now
                                • Sales: 1.855.842.2770
                                • Visit Our Help Desk

                                Find Us

                                • TIBCO Software Inc
                                  3307 Hillview Avenue
                                  Palo Alto, CA 94304
                                  Google Map
                                • Facebook
                                • Twitter
                                • LinkedIn
                                • YouTube
                                • IG
                                • RSS

                                Copyright © 2009 - 2013 | TIBCO Software Inc | Privacy Policy | Terms of Use